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Director of Marketing
Reports to: Chief Operating Officer Position type: Full-time employee
Job Overview
The Director of Marketing plays a key role in promoting the brand and impact of the Ratio Christi ministry and in attracting new team members and donors who align with our mission, by planning, directing, and coordinating Ratio Christi’s marketing efforts.
Key Responsibilities and Duties
Marketing
▪ Develop and successfully implement a comprehensive marketing strategy for Ratio Christi
▪ Promote and maintain a consistent and clear brand and message across all forms of communication
▪ Foster engagement with our supporters and external constituents via email or other communications
▪ Generate a high number of quality leads for potential donors and potential team members
▪ Coordinate with our recruiting team on marketing and communication efforts at external conferences
▪ Support our CEO and Advancement team in their engagement with external donors and partners
Website and Social Media
▪ Develop and continually improve a world-class web and social media presence for ratiochristi.org
▪ Develop and continually improve our internal website to support our team RCInternal.org
▪ Provide exceptional support to chapter directors with their promotions and marketing needs
▪ Oversee the creation of digital, video, audio and print content
General
▪ Maintain a high level of integrity and the attitude of a servant leader that honors Christ and our ministry
▪ Participate in management and company staff meetings as required by policy and/or supervisor
▪ Perform any additional tasks or projects not described above as deemed necessary by the COO
Candidate Specifications
The ideal candidate for this position is:
▪ Passionately committed to the advancement of the Gospel and the mission of Ratio Christi
▪ Experienced in developing and successfully implementing a comprehensive marketing strategy for ministry
▪ A team-player able to work with, and contribute to the success of, other department leaders
▪ Experienced in leading teams and groups to meet objectives and key results
▪ Knowledgeable and experienced in website design and SEO
▪ Knowledgeable and experienced in the effective use of social media and digital marketing
▪ Highly skilled in written and oral communication
▪ Educated via a Bachelor’s or post-graduate degree in Marketing
▪ Knowledgeable in apologetics (preferred but not required)
A successful Director of Marketing & Communications will ensure that Ratio Christi grows in its external impact & growth as a ministry, and fosters powerful alignment & community among all team members. For further inquiry, email info@ratiochristi.org.